Collecting Thoughts

One of the greatest contributions you can make to the world are your ideas and convictions. Trading stories. Sharing experiences. Passing on knowledge. And so I shall.

With the recent dawn of a new year, let’s take a break from the dry behind-the-scenes topics of eCommerce (shipping, payments, and such), and I’ll show you some sweet little features to make your shop’s marketing and promotional efforts really shine. Oh yea, and the best part is none of these will cost you a dime.Read More

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You have many options available when it comes to accepting payments, and you can offer one or several when your customer has filled their online shopping cart with goodies and it’s time for them to checkout. Learn more about the potential ways they can pay; shed some light on common ecommerce payment terms, security and compliance; and…Read More

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Q: How do you decide how much my project is going to cost? I’ve been asked this question by prospects and industry peers many times over, and it’s a really good one actually. Countless articles have been written on the subjects of estimating, time, value, and the many additional factors to be considered when putting a proposal together. Every agency has a different formula for arriving at a fair number, which is why…Read More

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Classy Clever Social Media

Full-day Workshop

CCSM is an exciting + interactive seminar introducing the world of social media as one of today’s most popular marketing tools. Focusing primarily on Facebook, but with a good foundational knowledge of other top platforms, attendees will learn how to appropriately and effectively understand, craft messages for, and engage their target audience through guided exercises and case studies.

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Social Media Marketing for Business

3-Hour Course

SM Marketing for Business is an informative + inspiring course that will guide attendees who already have a base knowledge of social media through the wide variety of advertising and marketing options today’s online platforms provide. Focusing primarily on Facebook and LinkedIn, but touching on additional avenues, attendees will learn how to decide which platform and tactics will be most beneficial to their unique business, understand the importance of proper targeting and messaging, and evaluate how their campaigns are performing.

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